Calibrate Your Business

Calibration

You know what's broken. Fixing it takes time and know-how you don't have to spare.

We fix your top pain points with AI, and optimize your procedures as we go.

  • Free
  • Under an hour
  • No pitch

Step 3 of 4. See all services →

Fixed price, quoted from your plan. Tools that earn their keep stay. The rest go. Before I build anything, we write down the task, the hours it takes today, and the hours it should take when I'm done. If the build doesn't hit that number, I fix it. If I can't, you get 100% of your money back.

What you keep

What we build keeps working, and your team keeps making it better.

I check every piece before it ships, and you get written instructions for changing it.

This is for you if

  • You want a nagging job off your plate, done properly
  • You can answer questions and look at what gets built along the way
  • You want to own the result: your accounts, your settings, your code
  • You do not need to code

This is not for you if

  • A tool you already pay for does the job. I will say so, and save you the build
  • You need it done before anyone has written down what "done" means

I'll need a yes on the quote, access to the tools the build touches, and someone on your team who will use it.

What you end up with

  • Built for what's possible now, not how it's always been done
  • Runs in your own accounts, with the code and settings handed over
  • Written playbooks: what to change, how to check it, what to leave alone
  • Works with whichever AI assistant you use, so you are never stuck with one vendor

Example Calibrations

One-screen business dashboard

One screen that shows how the business is doing, pulled from the 3 to 5 tools you name. Some call it a command center. I built my own for running my business.

Who it's for

Owners who open five tabs every Monday to learn how the week is going, or who rebuild the same status report by hand.

What you get

  • A login-protected dashboard on your own hosting account
  • A one-page guide to what each panel means and where its number comes from
  • Playbooks for adding or changing a panel with any AI assistant and checking the number afterward, plus a training session with your team
  • You own it

Lead pipeline that flags stalled leads

Leads from your forms, calls, and outreach land in one place with a status, an owner, and a next action. Stalled leads get flagged, and follow-ups are drafted for you to review. I run my own leads this way.

Who it's for

Owners whose leads live in email, a notebook, and three spreadsheets, and whose sales process does not fit a generic tool. If a tool you already pay for does the job, I will say so in the plan.

What you get

  • A lead pipeline shaped to your process: stages, fields, and views
  • Lead capture from the agreed sources and a needs-action view
  • Draft follow-ups you approve before anything is sent
  • Your existing leads imported from one spreadsheet
  • Playbooks for changing stages, fields, and rules with any AI assistant and checking the change, plus a training session with your team

Weekly outreach, researched and drafted for you

I find and research the people worth contacting, then draft the notes, posts, and follow-ups in your voice. You read every draft and you press send. Nothing goes out on its own.

Who it's for

Owners who sell through relationships, know outreach matters, and watch it slip every busy week.

What you get

  • A weekly research-and-draft routine you can run
  • A shared list of researched prospects, each with a reason it fits and a public source
  • Draft messages and posts in your voice
  • Playbooks for running it and for changing it with any AI assistant, plus a training session with your team

Custom software for a job no tool fits

A piece of software built around your business, the way I build my own: a written plan and a checklist you approve first, built one piece at a time, and checked again by me before anything ships.

Who it's for

Owners with a well-described need that no tool covers. I scope it with you in a short call first, because the size varies.

What you get

  • Working software in your own accounts, with the code handed to you
  • The approved plan, the checklist, and proof that every item on it works
  • A written guide and playbooks for continuing the work with any AI assistant: how to plan a change and check it afterward
  • You own the code

More possibilities

Most owners use AI for emails and documents, and it helps. The bigger wins come when AI does a whole job for you, start to finish.

For example, a preschool owner might spend two hours every week pulling numbers into a reconciliation sheet. Claude can build a small tool that collects the data and fills the spreadsheet in Google Drive.

Every business has jobs like that: an insurance agent gathering the right documents for each client. I find yours, put AI to work on them, and train your team on the new routine.

  • A weekly reconciliation someone does by hand → mostly done for you.
  • A status report someone rebuilds every week → assembled automatically.
  • An inbox that buries what matters → summarized and sorted before you open it.

Not sure which one fits?

That is what the plan is for. Start with the Discovery call. If none of these is worth building for you, I will say so.

Book a Discovery call